Mia Becar

Brand Identity, Art Direction

The brand identity for Mia Becar, an Italian-made direct-to-consumer shoe brand, is rooted in the bold feminine. It embraces the lush side of the aesthetic, celebrating modern romance and creativity. The new brand identity included photography direction, packaging and website design.

Client: Mia Becar
Role: Creative Director
Studio: In Good Co

Identity, Packaging Design, 
Art + Photography Direction